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WATCH SESSIONS

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ABOUT MEFA

This introduction will help you learn more about the mission of Marketing Ethnic Faculty Association, our goals, and how you can support MEFA.

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Myron King

Chief Integration Officer, 

VMLY&R North America 

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Tyrha Lindsey-Warren, PhD

President, Marketing Ethnic

Faculty Association 

Baylor University

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SESSION 1:
RESEARCH STUDIO X ACADEMIC RESEARCH

Our experts will discuss how foundational research practices can lead to innovative pop culture research.

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ELSA GONZALEZ 

Group Director, Research Studio, VMLY&R

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TAKISHA TOLER, PHD 

Stevenson University

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NAKEISHA S. LEWIS, PHD

University of St. Thomas

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SESSION 2:
VMLY&R STUDIO COLLABORATION
CASE SESSION

This session will showcase the power of studio collaboration within VMLY&R and show how that comes to life in the work.

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AMBER CHENEVERT, PHD 

Moderator

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LOUIS BYRD 

Director, Experience Design, 

VMLY&R

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JORIK HOUWELING 

Director, Strategy & Insights, 

VMLY&R 

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MEREDITH KINEE

Group Creative Director, VMLY&R

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RACHEL CUYLER 

Group Creative Director, VMLY&R

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SESSION 3:
COLLABORATION
WINS THE JOB

Learn how harnessing and expressing your collaboration skills in a job interview can help you stand out above the rest.

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ERIC RHINEY, PHD

Webster University

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OMO OGBOMO-WILLIAMS

Senior Talent Manager, VMLY&R

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NEJAH JEMMOTT

Director, Diversity, Equity & Inclusion, 

VMLY&R COMMERCE

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SESSION 4:
COLLABORATING ON CHANGE IS BREWING 

Learn how the business collaboration between Black & Bold Coffee and Ben & Jerry’s is helping to bring awareness to the People’s Response Act.

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BRIAN OWENS

SVP, Commerce Strategy, 

Commerce Studio, VMLY&R COMMERCE

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PERNELL CEZAR

Co-founder, Black & Bold Coffee

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ROD JOHNSON

Co-founder, Black & Bold Coffee